Locating your stolen bicycle might become easier thanks to Juri Zaech, the creative genius behind the “write a bike” movement.

Zaech, a Swiss art director currently living in Paris, France, has redesigned the bike by adding a personal touch; your name! Talk about riding in style!

Although the bikes are not currently available for purchase, Zaech is working on a way to produce a

prototype of one of the bikes, and says that he will keep us posted when things proceed.

This simple yet brilliant idea will undoubtedly be a success once the product is made available to the public.